Digital Campaign Manager (m/f/d) - Berlin

Berlin, Germany | Marketing & Communications | Full-time | Partially remote

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We’re a mighty team of more than 300 creative thinkers, experienced leaders, passionate innovators and some of the friendliest folks you’ll ever meet. We work at seven offices around the globe, with headquarters in Berlin. We like to refer to ourselves as Uberallers, too.        

In 2013, Uberall was born out of the vision by longtime friends and business partners David Federhen and Florian Hübner. They wanted to bridge the online and offline world more effectively, so companies could generate new customers, build customer relationships and increase their sales. They created a platform that would connect companies with local customers through search and discovery, engagement and conversion.

Our SaaS platform enables multi-location brands and businesses to boost their online presence. Our customers are as large as KFC, BP and DHL (and others whose names are not entirely made of capital letters!) and as small as your local independent coffee shop or record store. 

Some customers work directly with us, and many more engage with our platform via Reseller Partners around the world. More than one million business locations trust the Uberall platform to manage the connections with their customers and prospects on the search engines, platforms and directories that matter.

Learn more at www.uberall.com.

 

About the role:

As a Digital Campaign Manager (m/f/d), you are responsible for the strategy and execution of lead nurturing campaigns, defining prospect behaviors that should trigger automated emails to be sent, deciding the email content strategy, preparing briefs for the Content agency and the Design team, and creating the emails in Pardot. You also arrange Design and texts assets to be used on landing pages and in paid ads campaigns on Google Ads, LinkedIn Ads, and Facebook Ads, proactively monitoring their performance to discover conversion frictions and modify said assets accordingly.

 

Your responsibilities:

  • Strategize and execute lead nurturing
  • Liaise with cross-functional teams to ensure campaigns run smoothly and within deadlines
  • Collaborate with the SDR team to ensure consistency and alignment between marketing emails and outreach emails
  • Collaborate with Content agency and with Design department, to arrange assets for:
    • landing pages
    • email marketing
    • performance marketing ads
    • social media posts
  • Report on campaign results and perform continuous optimizations

 

Your profile:

  • 3+ years of Marketing experience
  • 2+ years of Digital Marketing experience, preferably in a B2B Tech startup
  • 2+ years of Email Marketing experience (strategy and execution)
  • Experience in creating and optimizing landing pages
  • Paid ads experience preferred
  • Google Analytics experience
  • Strong analytical skills and impeccable hands-on execution
  • Results-driven mindset and eager to learn
  • You are fluent in English

 

What we offer:

  • A market-leading and cutting-edge location marketing software (SaaS) scale up with an exciting & international customer base
  • A very exciting position in close collaboration with a highly professional team in Uberall’s headquarter
  • International team and regular company & team events
  • A lively and open company culture with flat hierarchies and short chains of command
  • Flexible working hours, an attractive budget for professional development and regular feedback sessions to assist you with your career plans
  • Coming from abroad? - We are offering an extensive relocation package including visa, temporary and permanent accommodation, etc.
  • Regular language classes, meditation sessions and our own gym
  • You are a dog person? - There will be room in the office as well
  • A high degree of responsibility with creative freedom and personal advancement avenues.
  • One of Germany’s fastest-growing companies (awarded by KPMG, Axel Springer & Gründerszene) with a global orientation and market leadership in EMEA

 

Does this sound like an interesting challenge for you? If so, we’ll look forward to receiving your application!

Please use the „Apply now“ button and do not hesitate to contact Hotske Wesselius if you have any further questions.